content – Razzle Marketing

4 Tips to Help Your Messaging Hit the Mark With Your Audience

Updated on January 19, 2023January 23, 2023

Have your marketing efforts felt like a waste of time?

Whether you’re just getting started or have been managing your brand online for a while, if your marketing feels like it is not making much of a difference then maybe it’s time to take a step back and go through a few things before you throw in the towel.

I can guarantee that it’s probably one of two things (or both): you don’t know who your ideal audience/clients are or you are inconsistent.

Being inconsistent is a lot easier to fix when you know who your ideal audience is. So if you’re being consistent then the obvious problem is that you aren’t speaking to the right people.

When your messaging is off, everything is off!

You can’t get the attention of the right people, you can’t gain any new leads –at least not the ones you’re trying to attract, and you definitely won’t keep the attention of anyone.
So let’s talk about what you can do –immediately– to fix your messaging and start to see some results with your marketing!

Read this blog post to get four tangible tips to help your marketing hit the mark with the RIGHT people.

Is My Content Good Enough To Post? Two Questions to Ask And More!

Blog Content Creation Getting Started Small Business Help Social Media

Is My Content Good Enough To Post? –Let’s Talk About That!

Updated on September 11, 2022September 12, 2022

Are you struggling to know if the content you are creating for social media is good enough to post?

Do you have a ton of reels drafted but you’re holding back from posting any of them?

Maybe you keep making excuses not to post your content?

No matter the reason, I want to talk to you about how to know if it is good enough to post so that you can stop holding yourself back!

You cannot become successful online if you are not showing up.

I’m going to say that again because that is huge.

You cannot become successful online if you are not showing up.

When you don’t show up you really limit yourself on getting to know your audience better.

Let me tell you more about why it’s important to be showing up and how you know that your content is good enough so that you can move forward with confidence and purpose!

Blog Content Creation Getting Started Small Business Help Social Media

5 Reasons You Need to Define Your Audience

Updated on July 3, 2022July 4, 2022

I have been going on quite about about your audience and how to do it, but I realized that I haven’t dove into the why enough! 😲
I sat down and I brainstormed all the reasons why you should define your audience –like know them so deeply it’s almost as if you know them better than themselves. Well, I came up with 5 really good reasons why you should define your audience.
By the time you finish reading this post I think you’ll be feeling confident in taking the time to sit down and extremely clear on your audience.
I’ll give you a little spoiler…
*Your business is built around serving this person*.
Click to read more about why you need to define your audience, I feel like I have some pretty compelling reasons!

Blog Content Creation Small Business Help Working From Home

The Power of Planning Part 1:

Updated on March 12, 2022March 6, 2022

I want to empower you by talking about planning.
Specifically, part 1 is about the power of planning your day/week.
Gone will be the days of forgetting about important meetings, your mom’s birthday, or any other important appointment.
Once you really understand what planning can do for you, you’ll start to feel less stressed, less frazzled, more clarity, and peace of mind!
I’ll talk to you about the benefits and then the process I’ve grown into to help give you a bit of direction for yourself. At the end of the day though, what works for me won’t necessarily work for you. This is why I give you a couple of things to try and empower you with the why.
So go on and give this post a read, I think you’ll find it inspirational!

Blog Content Creation Small Business Help Social Media Working From Home

Content Planning Part 3

Updated on March 5, 2022February 27, 2022

This is the final part of our three-part content planning series friend! And we have finally made it to the juiciest part (I think!).
Here I am going to go into the details of executing the content creation part 🤗
AND what’s more, I share another downloadable for you!! That’s right! In Part 2 I shared my content calendar where I plan out my month’s worth of content and now I am sharing the Google Doc template I use to write out my content on.
I go through my process out from writing content to scheduling it! As well, I share a toooon of great resources with you —including an Instagram expert I highly recommend you follow for inspiration.
So hurry on up and dive in friend! Let’s get to creating 😁

Blog Content Creation Small Business Help Social Media

Content Planning Part 2

Updated on February 25, 2022February 20, 2022

Content creation can be quite hard, but you really shouldn’t make it harder by trying to come up with content on the fly every single day. It’s time-consuming and stressful! Neither of which you need in your life. 😐
But I’ll tell you what you do more of need in your life: Planning Content.
And I am here to help you do just that! I’ve even included a downloadable calendar in Google Sheets!! 🤓
So really, all you have to do is plunk in all those content ideas you came up with that we talked about in Content Planning Part 1. (You did do that right…?)
Well I sure hope you have before you dive into Content Planning Part 2: Calendar Outline/Quarterly Planning.
Read on and learn how easy you can have up to three months of content outlined!

Content Creation Small Business Help Social Media Working From Home

My Process for Self Editing

Updated on December 18, 2021December 26, 2021

If you are working alone or with a very small team and find that you need to do a lot of solo editing for content then have I got the tips you need!
Both my VA and I do a lot of self-editing, which meant we needed to have a process set up to guarantee as few errors as possible. Now, we’re only human and mistakes happen! We do our best to give ourselves grace when we do this.
Since we’ve been talking about editing so much, we felt it would be highly beneficial for you if we shared what we do.
Please read on and I’ll walk you through our editing process!

Content Creation Small Business Help Social Media

3 Tips to Edit Your Copy Faster and Easier by Yourself

Updated on December 8, 2021December 12, 2021

I have got three excellent tips to help you edit your own copy. Trust me, as a writer and content creator, I have had to create processes that allow me to create copy with little to no errors.
I love writing and have been writing for 20 years as both a hobby and for work.
So I know the struggles that come with trying to create all by yourself 😅
Editing is really hard, especially when you’re editing your own work. It’s not until it’s scheduled and posted that you notice all your spelling and grammar errors that have you questioning your abilities and confidence to do the work. Well stress no more, friend! I have three tips to help guide you into confidence with your copy.
Read on to learn what I do to help ensure quality copy. 🤓

Small Business Help Social Media

5 Reasons You Need to Batch Content

Updated on November 27, 2021November 28, 2021

How can you possibly make your life easier and less stressful?
By batching content of course!
In this blog post, I’ll go into detail for you about why you need to be batching content now.
I have 5 very good reasons, my friend. So I think you should hurry and read on.

Small Business Help

You Are Not What You Sell

Updated on July 22, 2021July 25, 2021

Your business brand is based on your personal reputation, and your reputation is not what you want people to think about you, it’s what they do think about you.