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Small Business Help WordPress Help Working From Home

5 Things Your One-Page WordPress Website NEEDS

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Alright friend, I’ve told you how to create a One-Page WordPress Website, now it’s time for me to tell you what you need to include in your website!
Trust me, I know that thinking about starting your online presence is going to be a huge and overwhelming task…but it doesn’t have to be.
I will walk you through what to include and how to take it step-by-step. No need to feel like you have to do it all at once!
I want the process to be as easy as possible with as little stress as possible.
Read on to learn the 5 Things Your One-Page WordPress Website NEEDS!
Oh, and PS- I’ve included a downloadable checklist to help you stay on track with your website creation 😎

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Small Business Help

5 Reasons Why You Need to Start Your Online Presence With a Website

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Have you been contemplating getting a website created for your small business?
Do you keep putting it off because it’s ‘not worth the money’?
Or maybe you don’t know how to do it yourself but don’t know anyone who can do it for you?
Well let me give you 5 reasons why you need to have a website –especially if you’re just starting out creating an online presence!
You won’t be humming and hawing when I walk you through the importance of it. So read on my friend.

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Social Media

Vanity Metrics vs Value Metrics: What’s the Difference?

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When you read your analytics, what metrics do you focus on? Are you paying attention to the numbers that feed your ego or inform you?
Because I’m telling you that one) you need to be looking at your analytics on a weekly basis and two) you need to be reading them to learn about your audience.
If the numbers you are looking at do nothing to tell you how you can improve, you’re looking at vanity metrics, not value.
Read on to learn more about the difference between the two and some helpful advice on what you should be looking at.

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Small Business Help

Why It’s So Important to Show Up Online Authentically

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It’s easy to get caught up creating content and showing up online inauthentically in an attempt to attract more people, but it’s time to realize that not only does that mean you’re not attracting the right people, you’re also building a community that won’t have trust.
And being in business today means being trustworthy.
The best way to build up your relationships is by being authentic to you and/or your brand.
Let’s explore what you value, who you serve, and how they benefit from your product or service.
Read on and let’s get clear on why it’s so important to show up online authentically! 😊

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Small Business Help

Starting From Scratch With Your Online Presence

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You’re the owner of a small brick-and-mortar business and you have been operating the last several years just fine without a website or any kind of online presence, really.
You never felt the need to be online. You have some incredible customers who bring in their friends, who bring in their friends.
But with the turn of the pandemic, you’re starting to feel the loss of not being online. You are noticing that less people come in and less people call.
You start to wonder what you can be doing for your business that won’t break the bank.
Let me get really honest here and put it straight.
You need to be online.
You need to have a website.
Let me tell you why…

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Blog Small Business Help Social Media

What Size is Your Online Footprint?

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When it comes to your small business’s online footprint, how much ‘ground’ does it cover?
It’s 2021 and you need to be online in some shape or form, ideally in more than one form. Why?
The online consumers market has changed!
When it comes to finding places to eat, brands they want to buy from, businesses they want to support, they go online. They look up your business, who you are, what you sell, and most importantly, what people are saying about you.
Depending on the cost of what you sell, people will wait longer and search for you on more platforms. And if you don’t show up and if you don’t tend to your online presence, they won’t buy from you.
Read more now about why you not only need to be online but also be on more than one platform. I’ll even help you out on where to start!

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Blog Small Business Help Social Media

How Do You View Social Media Marketing?

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How do you view social media marketing?
Do you post and ghost? Do you spend hours just trying to write a couple of posts?
Do you use it to promote your business and nothing else?
Don’t worry, I was guilty of doing all of this myself back when I wrote a blog. Trust me, the blog was great, my social media marketing skills were not *sweat*
If only I had of known then what I know now…
Don’t make the same mistake I did, invest in your social media marketing.
Read on to learn why!

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Blog Social Media

Let’s Talk Writing Content

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We talked about content planning and creating a promotional and content calendar the last two weeks, but I’m certain there are still those who are asking how to write the planned content.

Unless you’re a creative person such as myself, I imagine it can be pretty hard trying to generate content ideas constantly. Heck, even I have a hard time thinking up content some days! (Nobody is perfect.)

So I thought I would give you three different ways to create content!

Try out all of them and see what approach works best for you, or even better, mix all three methods up to help keep you and your content fresh.

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