Tag: online marketing

  • Hard Selling vs. Soft Selling -What Are They and How Do YOU Apply Them?

    Hard Selling vs. Soft Selling -What Are They and How Do YOU Apply Them?

    Hard selling versus soft selling. What is it? How do I use them? We answer these two questions and more in our latest blog post! This one is going to help give you clarity and confidence when it comes to selling on social media. By the end you’ll have a…

  • Marketing Basics: Defining Your Audience

    Marketing Basics: Defining Your Audience

    When you post social media content are you trying to speak to everyone? Have you heard the advice to widdle your ideal audience member down to one person? If you have but have not done it is it because you are afraid to narrow your audience down to one person?…

  • Why Brand on Social Media?

    Why Brand on Social Media?

    Have you ever wondered if social media is really worth your time? We all know that when you are starting out it can be frustrating and time-consuming to navigate it all. So is it worth it in the long run, is it something you should invest in? Well, I am…

  • The Beginners Guide to Getting Started on Social Media: Introduction to Instagram

    The Beginners Guide to Getting Started on Social Media: Introduction to Instagram

    Are you on the search for a social media platform that will work for you, and help found your potential clients? But you have no idea where to start? Well, I am here to help ease your worries by giving you the confidence in deciding what platform is best for…

  • What is an ICA?

    What is an ICA?

    Do you keep hearing marketers talk about having an ICA? Do you continue to wonder what it is? Are you confused about how it differs from your audience? Or maybe you understand what it is but you don’t get why it’s so important? Well, I have the answer to all…

  • Content Planning Part 3

    Content Planning Part 3

    This is the final part of our three-part content planning series friend! And we have finally made it to the juiciest part (I think!). Here I am going to go into the details of executing the content creation part 🤗 AND what’s more, I share another downloadable for you!! That’s…

  • Content Planning Part 1

    Content Planning Part 1

    Are you stuck when it comes to content creation? Do you find it stressful having to sit down and try to create content for the upcoming week or two? Does inspiration not strike often enough for you to be consistent? Well, stress no more friend! I’m going to walk you…

  • My Process for Self Editing

    My Process for Self Editing

    If you are working alone or with a very small team and find that you need to do a lot of solo editing for content then have I got the tips you need! Both my VA and I do a lot of self-editing, which meant we needed to have a…

  • 3 Tips to Edit Your Copy Faster and Easier by Yourself

    3 Tips to Edit Your Copy Faster and Easier by Yourself

    I have got three excellent tips to help you edit your own copy. Trust me, as a writer and content creator, I have had to create processes that allow me to create copy with little to no errors. I love writing and have been writing for 20 years as both…