small business – Razzle Marketing

What are Hashtags? Do I Even Need to Use Them?

Updated on February 4, 2023February 6, 2023

Have you seen or heard of hashtags but you’re still scratching your head wondering what the heck it is and how it matters to you. Well, then this post is going to be for you!

I clarify what a hashtag is for you but I don’t just stop there. I go into why it’s advantageous for you to use them and how to use them effectively.

If you’ve been feeling stuck on your social media growth but haven’t really dabbled with hashtags then you may want to reconsider and give it a go!

Once you understand what a hashtag is and how it helps you I am sure you’ll be in complete agreement with me that you need to be using them.

So let’s demystify what a hashtag is and then talk about how to use it so you can start growing your community organically! Read on, friend.

Blog Content Creation Getting Started Small Business Help Social Media

What is a Hashtag and Why Do I Need to Use it?

Updated on October 24, 2022October 24, 2022

Have you seen or heard of hashtags but you’re still scratching your head wondering what the heck it is and how it matters to you. Well, then this post is going to be for you!
I clarify what a hashtag is for you but I don’t just stop there. I go into why it’s advantageous for you to use them and how to use them effectively.
If you’ve been feeling stuck on your social media growth but haven’t really dabbled with hashtags then you may want to reconsider and give it a go!
Once you understand what a hashtag is and how it helps you I am sure you’ll be in complete agreement with me that you need to be using them.
So let’s demystify what a hashtag is and then talk about how to use it so you can start growing your community organically! Read on, friend.

Blog Content Creation Getting Started Small Business Help Social Media

5 Tried and Tested Tips to Having a More Productive Week

Updated on October 16, 2022October 17, 2022

Are you finding it increasingly difficult to manage your personal life, professional life, and your online marketing life?
Then this is the post for you!
We all know the feeling when tasks start to pile up, your to-do list is never ending, and you don’t even know where to begin because you are bombarded with the feeling of being overwhelmed.
This blog post will help you feel unstuck and less overwhelmed – allowing you to have a more productive week!

Blog Content Creation Getting Started Small Business Help Social Media

How Often Should I Be Posting on My Social Media?

Updated on September 19, 2022September 19, 2022

Are you trying to manage the social media for your brand and feeling overwhelmed with trying to ‘keep up’?
Do you find yourself wondering, “How often SHOULD I be posting on social media?”
You’ve looked it up and you find SO MANY conflicting answers.
“Post DAILY.”
“Post three times a day!”
“#NeverMiss”
It’s completely overwhelming and you are feeling more stressed out than before! Will no one have an answer for you?!
I DO!!
I have one that I think is going to make sense and help you feel a little more confident about managing your social media.
You just need to read this blog post! If you don’t want to read the whole thing, I do give you the answer right away, but I feel like you should read the whole thing so you can better understand why I suggest what I do.
Alright, if you need some answers –read on friend!

Blog Content Creation Getting Started Social Media

5 Reasons Why You Should Be Using a Content Calendar to Manage Your Social Media

Updated on September 5, 2022September 5, 2022

You use a calendar to manage your business and personal life.
Think about how you feel when you know you’ve got all of your upcoming appointments, events, and other important notes in one place…
You probably feel relieved, less stressed, and even uplifted!
There’s something about knowing when you have commitments coming up that helps you sleep easier at night. Maybe it’s because your mind is no longer overwhelmed by the stress of trying to remember what is happening when.
Well, much like your business and personal life, having your calendar for your social media gives you a lot of the same feelings!
Let me tell you about that and more in this blog post. Read on to learn my 5 reasons why I think you should us a content calendar.

Blog Content Creation Small Business Help Social Media

The Most Important Asset to Your Marketing and Business

Updated on July 10, 2022July 11, 2022

There are three important assets to your marketing and business. In fact, I would say they are the entire goal of marketing!
And especially when you are just starting out, you’re whole focus is establishing these three things:
How much people know, like, and trust you.
In this post I am talking about why they are an asset to your marketing and business. And I go deeper into why I say every marketing goal is to grow how much people know, like, and trust you.
The only way to be successful is to be known, to be liked, and especially be trusted.
I think this blog post is going to be a real eye opener!
Read on and learn why your know, like, and trust factors are the most important assets to your marketing and business.

Blog Content Creation Getting Started Small Business Help Social Media

3 Tips To Help You Create Content that Connects With Your Audience Better

Updated on June 26, 2022June 27, 2022

When it comes to connecting with your audience do you feel like you’re struggling?

Are you spending hours and hours creating amazing content that no one is engaging with?

I’ll bet you’re feeling pretty frustrated at this point and almost ready to throw in the towel!

–Before you do though, I want to highly encourage you to read this blog post. I’m going to give you three actionable tips you can start working on today so you can start connecting with your audience better!

Trust me, I was feeling the way you are just last year.

I was putting out really awesome content but no one was engaging with it! I found it totally disheartening and I started to feel like I had no idea what I was doing.
But then I took a step back and took a good look I realized I wasn’t connecting with my audience because I didn’t really know my audience.

I was also just creating and posting content with no real rhyme or reason, I just was trying to put content out there. I also wasn’t taking the time to talk to my audience…And let’s be real, no one likes to have a one-way conversation in person or online.

So if you are feeling disconnected from your audience read on, because this blog post was made specially for you!

Blog Content Creation Getting Started Small Business Help Social Media

Marketing Basics: Two Questions To Help Define Your Brand

Updated on June 13, 2022June 13, 2022

If you don’t have your brand defined you are missing a foundational piece to your business AND marketing.

I think it’s important to be clear on who you and your brand are. How do you serve your clients and audience and what makes you unique?

I ask you two very important questions in this blog post to help get you started on defining your brand.

Trust me, being clear on these two things are the perfect way to start creating content that connects you with your audience authentically.

Think about how a brand gains your loyalty? –I’ll bet it has a lot to do with what I talk about in this blog post!

Read on and I’ll tell you why it’s important to define your brand and then I ask you two questions to help give you direction. AND I even include a bonus in the free printable I’m sharing with you!
(Oh yeah, I went ahead and made a worksheet so you can have your branding in one spot.)

If you want to have a clearer picture of your brand then I highly suggest you read on.

Blog Content Creation Getting Started Small Business Help Social Media

Social Media Tools: Grammarly

Updated on June 5, 2022June 6, 2022

You are beginning to write content and you notice your message is coming across as unclear because you are having trouble with the writing process; from grammar to punctuation, tone, and even clarity.

You have never been much of a writer, and you don’t even know where to start…

You use various spelling and grammar check software but they don’t offer any help in other areas such as fluency, word choice, or readability which would help put your writing over the top.

You don’t have an editor, or a second pair of eyes to check your work or give you any helpful suggestions…

BUT that’s okay!!

Because I’m about to tell you about an online assistant that does it all: Grammarly.

I am here to tell you about the greatest writing tool of all time when it comes to using social media and writing content, and why you need it TODAY! Because let me tell you, it sure is a lifesaver (and especially a timesaver!) –and it’s free.

Read on to learn more about Grammarly!

Blog Content Creation Small Business Help Social Media Working From Home

Content Planning Part 3

Updated on March 5, 2022February 27, 2022

This is the final part of our three-part content planning series friend! And we have finally made it to the juiciest part (I think!).
Here I am going to go into the details of executing the content creation part 🤗
AND what’s more, I share another downloadable for you!! That’s right! In Part 2 I shared my content calendar where I plan out my month’s worth of content and now I am sharing the Google Doc template I use to write out my content on.
I go through my process out from writing content to scheduling it! As well, I share a toooon of great resources with you —including an Instagram expert I highly recommend you follow for inspiration.
So hurry on up and dive in friend! Let’s get to creating 😁