I have been going on quite about about your audience and how to do it, but I realized that I haven’t dove into the why enough! 😲
I sat down and I brainstormed all the reasons why you should define your audience –like know them so deeply it’s almost as if you know them better than themselves. Well, I came up with 5 really good reasons why you should define your audience.
By the time you finish reading this post I think you’ll be feeling confident in taking the time to sit down and extremely clear on your audience.
I’ll give you a little spoiler…
*Your business is built around serving this person*.
Click to read more about why you need to define your audience, I feel like I have some pretty compelling reasons!